Valley Sporting Goods calls it quits

The economy and increased competition finally caught up to Valley Sporting Goods, an institution in the Modesto area for more than 65 years, closed its doors at the end of 2011

The sporting goods store had been located in McHenry Village since 1994 until mid-2011, when it moved out on Carpenter and Kansas roads.

The move to a smaller store with cheaper rent was prompted by Capter 11 bankruptcy filings.

In addititon, several suppliers have file suit against the owners, Darren and Crystal Daily, for failure to pay bills, according to court records.

The couple had purchased the store for $1.5 million in 2007, before the economy went south.

Since then, Dick's Sporting goods has moved into town, and Sports Authority has waged an aggressive campaign to lure customers.

Read the complete article in the Modesto Bee.